Coliseo
eBrandValue, Inc. is a Mountain View, CA-based company that acts as a BI platform for brands and leverages social data to forecast sales and provide competitive intelligence. Its unique proprietary algorithm essentially captures consumer behaviour and brand affinities using social data to identify the most effective profile changing events. eBrandValue has become a de facto forecaster of sales in many industries by accurately predicting and reporting the real-time sales, ROI, brand performance and market share-impact of brands in comparison to all of their competitors. These predictions are confirmed by Nielsen’s ScanTrack, which once again emphasises the catalytic impact of next-stage intelligent social media analysis to sales strategy. eBrandValue enables brands to measure the efficacy and ROI of their events and campaigns, and to track and analyse influencers within their
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