
Kestral makes it clear what your customers want most, prioritizes those tasks for highest leverage, and closes the loop with those customers. We (Brian and Bernard) have been close friends since university, and most recently worked together at Asana, leading AI and Authorization efforts. There we realized AI can completely disrupt the $50B Work Management Market, but it required a fresh start. What work we even choose to manage in the first place is critical, and the most important insights from customers are silo-ed in sales/CS while R&D gives their best shot at roadmaps meant to deliver impact. Significant requests sit in a backlog, duplicate asks flood the system, months wasted on "strategic investments". We want to bridge this gap. This message is resonating with heads of sales, heads of product, CEOs, as well as individuals, all trying to make sure the most important things
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